The North Face
The North Face is an American outdoor product company that specializes in activewear, footwear, and equipment. Its brand caters to outdoor enthusiasts — people who gravitate toward the natural wonders and recreational opportunities of this planet.
The North Face engaged MASV to concept and execute a series of animations intended to serve as brief intros and outros for branded videos. MASV developed several animations, each designed to celebrate a specific promotion, product launch, or partnership. The animations display across a variety of mediums including Instagram and The North Face owned channels.